Scope, one of our strategic charity partners, invited us to get involved in a unique competition where our teams take over the running of a Scope Charity Shop for the day. The aim of the day is to increase the normal daily revenue of the shop as well encouraging fundraising and clothes donations from colleagues in the lead up to the event. Our teams in Birmingham, Liverpool and Manchester then compete against each other to see who will be crowned Store Wars champion.
The team running the Manchester store was led by Alex Alcock, Communications Manager, for STW. Alex said: “I’m always more than happy to get involved with any charity events that Amey is offering. Scope Store Wars provided a great day of full of fundraising, learning and fun for everyone. What better way to use your community day than help a wonderful charity with my fantastic Amey colleagues?”
Alex’s team decided on a birthday theme for the day, offering shoppers the opportunity to be part of a fun birthday party and the team certainly got into the spirit of the day with balloons, banners and plenty of party food.
The Liverpool team donned purple wigs for their day (the colour of Scope) and really got stuck in to encouraging people into the shop and using their sales skills to boost takings. Natalie McDermott, Resource and Forecasting Manager in Matchworks commented: “We had an enjoyable day at Scope Liverpool, the store manager and her team of regular store volunteers were very friendly and helpful and made us feel part of their team”.
All three teams significantly increased the normal daily revenue of their shop however our winner with an astounding 619% increase in revenue was the Birmingham team led by Chrissy Russon. In fact, the three events saw a collective increase of 440%!
Katy Miller, Partnerships Director at Scope, said, “The continued efforts of Amey’s volunteers, in their first ever Store Wars for Scope, has been a delight to see. Everyone that took part has gone over and above expectations, and the bar is firmly set for next year. The support of Amey is crucial in our fight for everyday equality for disabled people – thank you and bring on 2019!”
David Fawcett, Social Value Manager added: “Our first three Scope Store Wars have seen an incredible response from our teams. They should be really proud of their achievement – they clearly have a real entrepreneurial spirit! Congratulations to Chrissy and her team for winning our first competition and here’s to next year and Store Wars 2019.”
If you want to take part in a Store Wars event in 2019 please contact David Fawcett for more details.